Keynote: The ‘How’ of Business Ethics

Professor Gentile shares a ground-breaking new approach to preparing business managers and leaders for values-driven decision making. Drawing on both the actual experience of business practitioners as well as cutting edge research, GIVING VOICE TO VALUES (GVV) fills a long-standing and critical gap in our understanding of how to enable ethical practice. Rather than a focus on ethical analysis, GVV focuses on ethical implementation and asks the question: “What if I were going to act on my values? What would I say and do? How could I be most effective?”

GVV was launched by The Aspen Institute and Yale School of Management; based at Babson College from 2009-2015; and now permanently based at University of Virginia Darden School of Business. Giving Voice to Values holds the promise to transform the foundational assumptions upon which the teaching of business ethics is based, and importantly, to equip future business leaders to not only know what is right — but how to make it happen.

Short Bio:
Mary C. Gentile, Ph.D. is Director of Giving Voice to Values (, launched with The Aspen Institute and Yale School of Management and hosted at Babson College for 6 years, now based at UVA-Darden. This pioneering curriculum for values-driven leadership has been piloted and/or presented in over 1,300 sites globally and has been featured in Financial Times, Harvard Business Review, Stanford Social Innovation Review, McKinsey Quarterly, etc. Gentile, faculty at UVA Darden and educational consultant, was previously at Harvard Business School. She holds a B.A. from The College of William and Mary and Ph.D. from State University of New York-Buffalo.

Gentile’s publications include: Giving Voice to Values: How To Speak Your Mind When You Know What’s Right; Can Ethics Be Taught? Perspectives, Challenges, and Approaches at Harvard Business School (with Thomas Piper & Sharon Parks); Differences That Work: Organizational Excellence through Diversity; Managerial Excellence Through Diversity: Text and Cases, as well as cases and articles in Harvard Business Review, Stanford Social Innovation Review, Academy of Management Learning and Education, Risk Management, CFO, BizEd, Strategy+Business, etc. Gentile was Content Expert for the award-winning CD-ROM, Managing Across Differences (Harvard Business School Publishing). Among numerous honors, Gentile was named a “Top Mind 2017” by Compliance Weekly and has been short-listed for the Thinkers 50 2017 ‘Ideas into Practice’ Award.